(LONDON/NAIROBI) – January 13th, 2012:
The main objective of the conference is to facilitate the growth of the mobile ecosystem in the region. It is this synergy with the Kenya ICT Board’s wider vision that is the backbone behind the decision to once again participate as the Official Host Organisation of the conference. Mobile Web East Africa returns to Nairobi after a 24-month gap and is part of a sub-Saharan Africa series of events that is contributing to a greater focus on this vital area of technological potential for the continent.
To ensure sector wide representation at this event start-up companies and application developers are eligible to apply for a 50% subsidy to make their attendance more financially viable. All the different elements of the sector will be in attendance and participants will be encouraged to interact to facilitate the establishment of relationships and enable sector expansion, as was the case at the highly acclaimed inaugural event held in February 2010.
Paul Kukubo, Chief Executive Officer of the Kenya ICT Board, commented: “I have no doubt that Mobile Web East Africa 2012 is going to make a serious contribution to the evolution of the ecosystem in East Africa. The inaugural event in 2010 was fantastic; I have a feeling that 2012 is going to surpass it. I look forward to seeing all the key stakeholders there.”
This opinion was supported by Matthew Dawes, Managing Director of All Amber: “To secure the support of an organisation as significant as the Kenya ICT Board is an illustration of how important the focus of this conference is. Across the continent the mobile web and applications opportunity continues to have a profound effect on all echelons of society. That’s why developing a thriving industry, which is the foundation behind the idea of Mobile Web East Africa, is so essential.”
For further details please contact:
Haji Tono, Head of Communications/PR, Kenya ICT Board: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Andrew Mowbray, Communications Director, All Amber: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
More information on the Kenya ICT Board:
The Kenya ICT Board's vision is that the country becomes a top ten global ICT hub and that this will be achieved by rapidly and innovatively transforming Kenya through promotion of ICT for socio-economic enrichment of our society. To achieve this a fourfold mandate has been created:
1. Positioning and promoting Kenya as an ICT destination (locally and internationally), especially promoting Business Process Outsourcing (BPO) and Offshoring
2. Advising the government on all relevant matters pertaining to the development and promotion of ICT industries in the country
3. Providing government and other stakeholders with skills, capacity and funding for anchor implementation of ICT projects for development
4. Coordinating, directing and implementing anchor ICT
projects in development
Furthermore, the Board has four distinct objectives:
· To develop, launch and sustain a globally compelling brand marketing campaign for Kenya ICT
· To develop and promote competitive ICT industries in Kenya
· To develop world class Kenyan ICT institutions
· To increase ICT access and utilization for all Kenyans (become a principle driver in bridging the digital divide)
For more information please visit www.ict.go.ke
More information on All Amber:
All Amber was founded in 2009 by Matthew Dawes and produces interactive, discussion-based events specifically aimed at high-level strategists in mobile technology across Africa. To date, All Amber events are industry leading and highly acclaimed.
The events provide abundant networking opportunities, which have been proven to lead to growing business and new partnerships. This is achieved through:
· A highly interactive roundtable seating format that facilitates genuinely constructive discussion and networking
· Panel discussions featuring senior strategists from industry leading companies
· Networking sessions designed to encourage maximum interaction between attendees
For more information please visit www.mobileeastafrica.com.
